With a volatile housing market and mortgage rates surging over 2.5 percentage points in 2022, many homeowners are choosing to renovate their living space rather than search for a new home. According to a new study by Today’s Homeowner, 55% of homeowners reported renovating a part of their home in the past year.
Today’s Homeowner polled homeowners with experience in home renovations to better understand how people feel about home renovations and what prompts them to consider one. We focused on the pros and cons of a home renovation and analyzed home remodeling trends in 2022.
- 27% of homeowners tackled a bathroom renovation, making it the most popular room in the house to update.
- Nearly 50% of homeowners’ timelines were extended past their original expectations.
- 93% reported a better quality of life after finishing their renovations.
- 80% of homeowners reported going over budget by at least $500.
- 57% of homeowners reported increases in appraisal value after a renovation.
- The largest demographic of renovators was made up of Gen X and millennials, accounting for over 55% of all renovators in the survey.
Top Reasons Why Homeowners Are Renovating Their Homes
While return on investment (ROI) is always a consideration when remodeling a home, Today’s Homeowner found that the majority of homeowners remodeled to increase the enjoyment of their living space. Upgrading, modernizing, and safety were also key contributing factors. In fact, 93% of those surveyed claimed that the renovations were worth the time, money, and any temporary discomfort caused, and more than three-fourths of homeowners stated that they intended to stay in their homes after renovating.
The Most Renovated Rooms in the Home
Unsurprisingly, bathroom and kitchen remodels topped the list in popularity, making up a combined 50% of all home renovations.
While these two rooms are often the most expensive renovations, homeowners reported increased functionality and usability of kitchens and bathrooms as key determiners of their enjoyment of each space.
The most popular renovations by room were:
- Living rooms
- Primary or master bedrooms
Laundry rooms, offices, and guest bedrooms were also renovated, but at a much lower rate.
Millennials completed the majority of home renovations, accounting for nearly 50% of all bathroom renovations and over 40% of kitchen renovations. Gen Z, Gen X, and baby boomers accounted for the rest of the renovation market, trailing behind millennials.
The most common remodeling headache for homeowners involved working with contractors. Many of those polled chose not to take the traditional route of hiring a contractor to oversee or complete the work, and 60% reported not using a contractor at all. The reluctance to work with contractors may be due to a perceived skepticism about their trustworthiness. Thirty percent of those surveyed attributed this fear, or a prior negative experience, to their decision to handle the work on their own.
Among those who did opt for help from a professional, 26% chose their contractor after receiving and comparing two bids, while others collected more than 15 separate bids before making a final decision.
Other common homeowner headaches included:
- Delays on the project
- Going over budget
- Securing permits for the work
- Structural problems with the home
Money Management During the Renovation Process
Budgeting plays a large part in renovating a home. Of the 1,000 homeowners polled, 32% reported budgeting $5,000-$10,000 for their reno project.
Although many homeowners set a strict budget, nearly 80% of survey participants still went over their original allotted budget. The most costly factors during the renovation process were materials and timeline delays. Others reported breaking their budget due to structural issues and design and furnishing costs.
As seen in the graphic below, 68% of homeowners ended up going over budget by $5,000 or more on their home renovation.
Although homeowners face challenges when renovating, they have not been deterred from the renovation process. Seventy-six percent of respondents plan on tackling another home renovation, whether in their current home or a new one in the future.
Using a third-party survey platform, Today’s Homeowner surveyed 1,000 Americans to identify homeowner sentiment about the renovation process and learn details about the overall outcome of their project.
The age of survey respondents ranged from 18 to 54, with the majority falling in the 25 to 44 age range. The sample size was about 52% female and 48% male.