Trafficmaster Allure Ultra Flooring

Trafficmaster Allure Ultra is a floating, resilient vinyl flooring with individual planks that click and lock together without glue for easy, DIY installation. It installs over most existing floors without the need for underlayment.

Allure Ultra gives the look of real wood and comes in a wide range of colors. It’s 100% waterproof, allowing installation in bathrooms, laundry rooms, and kitchens.

Allure Ultra vinyl resilient flooring is available at The Home Depot and carries a lifetime residential warranty. Watch this video to find out more.

Further Information


Jodi Marks: Now, when you think about your kitchen flooring, you’ve got several different options. You could install tile, you could put down a vinyl resilient sheet flooring, you can also do hardwood. Well, how about you marry all of those options into one product?

Take a look at this, this is Allure flooring. And you would think upon first glance that this is hardwood flooring; but you know what, it isn’t. I’ve got some planks down here that I’m going to pull up. This is actually resilient flooring. Can’t do that with laminate flooring, but take a look at it. It looks just like hardwood flooring and the great thing is, is you can install it just like you would laminate flooring with that click technology that holds it into place.

Now, it’s 100% waterproof, it’s very durable, easy to clean up, easy to install, you don’t have to use any underlayment underneath it when you install it, and it can go over most surfaces. As a matter of fact, it’s so durable, this has actually been used in commercial applications as well. So this is just a great option when you’re considering all of your options for your kitchen flooring.


  1. Thanks for the great video, Danny! Just wanted to stop by and let people know that there are official installation and maintenance guides available on Just go to the support center tab.

    Thanks again!

    Allure Outreach Team

  2. Love the product have it throughout our basement area. Looking at installing in our boat on some vertical fiberglass step risers where carpet used to be. What adhesive is recommended as I know it is not needed for standard installations. Was considering a PL9000 construction adhesive?

    • Hi, Walter,

      Danny says, “Yes, I think the PL9000 would work great for that and should hold up very well.”

      Good luck!

  3. Does anyone have a couple of boxes of the Allure Trafficmaster vinyl plank flooring in Vintage Oak Natural that was sold by Home Depot in the last 4 years? Apparently 2 years ago Home Depot had the manufacturer change the locking mechanism and now I need extra tiles for my floor that was installed 4 years ago. The new tiles in do not lock with my existing tiles. PLEASE HELP.

  4. Hi, Does anyone have a extra box of the Allure Ultra Vintage Oak Cinnamon, I bought from home depot 1 1/2 years ago and I’m doing my sun porch and I’m 5 pieces short, please contact if you have,,,,,,,,Thank you

  5. Hi everyone,

    We have installed the allure ultra in a bathroom and are now doing a basement. I am having trouble finding a transition/threshold piece where the floor will meet a doorway to an existing room. Does allure make transitions to match the floors?


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